Do you have plans for all that unused private label rights content sitting on your
hard-drive? Do you have it organized into topics and/or niche categories? If you
need a particular type of PLR article on any particular niche, would you be able to
quickly get your hands on it? Are you using it in your business to attract more
paying customers? If you answered yes to any or all of the four questions above,
congratulations, you are on your way to making money with your PLR content. If you
answered no to the four questions, then maybe reading on further will get you
started on your way to making your shelved PLR bring you a profit.
First of all, Private Label content can include just about anything that can be
communicated. This is written content such as articles, eBooks, salesletters,
autoresponder series, etc. There is also PLR Video that is not as common as written
PLR but video PLR is becoming more and more popular. PLR has been around for a long
time. In the off-line publishing world, ghostwriting services are a respected and
much sought-after way to write for a living.
So now let's take a look at some of the ways that PLR can be used to gain more
paying customers and increase your bottom line.
1. Take a number of related PLR articles and combine them to form an eBook,
report, or autoresponder ecourse series that you can offer as a free bonus when
people join your list or newsletter.
2. Use combined PLR material to form bonus products that you can add to your
own product or an affiliate product.
3. Re-written PLR articles can make excellent content for your website. The
research has already been done and if the original PLR content is readable then
making 30% of the material unique should not be all that time consuming or
difficult.
4. Blog posts are another excellent way to use PLR content. Hosted Web 2.0
properties such as Blogger are easy to use and by utilizing your PLR on these types
of sites, you can strategically place contextual links in the content to point back
to your money sites. Also, PLR content can be used as blog posts on your own hosted blogs. It makes a great "tips of the day" section.
5. Sell your re-written PLR to other internet entrepreneurs. You can do this
through a membership site, from a non-membership salespage, or though an affiliate
program such as PayDotCom.
6. Written PLR content such as articles and eBooks convert readily into audio.
Then the audio can be used as a podcast and distributed widely for great backlinks.
You can also turn a series of podcasts into an audio course in order to sell it.
7. PLR content makes great physical items. Take the eBook that you made
previously and turn it into a physical book by using print-on-demand services now
readily available. Another less-used physical product is to produce a CD/DVD version
of your book. These can then be sold at a higher price due to the fact that physical
items are perceived to have more value than digital products.
8. If you have a newsletter, re-written PLR that shows your style and flair can be used to help develop a growing relationship with your readers. Just make sure that the edited PLR sounds like you and this will go over well.
9. Print mailings are another rarely-used way to get the most out of PLR. A lot of online marketers forget that direct mailing can have a huge impact on their internet marketing business. Bundle up that PLR that you have re-written into those reports and mail it to your list of postal mailing addresses. This can be done fairly cheaply if you use bulk mailing with cheaper rates.
As you can see, having good, quality PLR at your fingertips can make your online business life a lot easier. There are a lot more things to be done with PLR content than just letting it clog up your hard-drive and collect cyber-dust. If you utilize it properly, PLR can put money in your pocket in a way that is a lot easier than most people think. The key is to make sure that you do something with it other than nothing.
Denice Sanderson is ghostwriter for several very successful online entrepreneurs. She has an insider’s view of what the latest hot topics are and what the upcoming hot niche topics will be. She is also the owner of http://getnicheplr.com where fresh, limited PLR packets can be found targeting the latest hot niche markets. Be sure to visit and pick up your free copy of “5 Fatal Bum Marketing Mistakes”.
If you need one-of-a-kind ghostwritten content for your website, blog, etc, please visit Denice’s blog at http://denicesanderson.com/contact.php and fill out the form requesting your own custom-made content. Or you can also reach Denice at http://getnicheplr.com/contact.php by the same request method.
